The Partnership Model

We run your marketplace. You run your brand.

Most brands lose channel control one of two ways — they hand it to an agency that treats it like a black box, or they try to manage it internally and get buried in complexity. AMA-INTL is a third option: a partner with the operational depth of a specialist agency and the alignment of an in-house team.

How It Works

The division of responsibility.

You control

Every decision that touches your brand identity, pricing floor, inventory investment, and strategic direction stays with you. We never make unilateral moves on what matters most.

We handle

Every platform's daily operational requirements — algorithm changes, compliance issues, listing updates, advertising adjustments, and seller monitoring — so your team doesn't have to.

How We Engage

One framework. Three ways to work together.

We don't believe in one-size-fits-all. Every brand has different goals, different internal capabilities, and a different idea of how much they want to be involved. Our three models meet brands exactly where they are.

01Model 01

Authorized Reseller Partnership

For brands seeking a trusted, authorized marketplace seller.

We purchase your products and manage all marketplace sales on your behalf. As your authorized reseller, we control pricing consistency, maintain brand representation, and drive revenue growth — while you retain full strategic direction.

Includes

  • Marketplace representation on Amazon, Walmart, and more
  • Inventory purchasing and management
  • Pricing consistency and MAP monitoring
  • Sales growth strategy and execution
  • Marketplace performance insights and reporting
02Model 02

Marketplace Management Partnership

For brands who want to remain the seller but need expert support.

You stay in control of your accounts and inventory — we handle the complexity. From listing optimization and advertising to brand protection and catalog management, we run your marketplace operation so it performs at its highest potential.

Includes

  • Listing optimization and SEO
  • Catalog management and organization
  • A+ Content and Brand Story creation
  • Brand protection and unauthorized seller monitoring
  • Advertising campaign management
  • Monthly performance reporting
03Model 03

Hybrid Partnership Model

For brands seeking a customized arrangement.

The scope and structure of this model is determined collaboratively — based on your brand's vision, goals, and preferred level of involvement. We work together to design an engagement that delivers results without friction.

Includes

  • Authorized reseller relationship (where applicable)
  • Marketplace management support
  • Brand protection and compliance oversight
  • Strategic growth planning
  • Long-term ecommerce partnership

Not sure which model fits? Let's find out together.

Book a Call
Book a Discovery Call

A third option, built for control.

See how a partnership with AMA-INTL keeps you the decision-maker while we run the day-to-day complexity.